Congrats to Joe Fernandez and team klout for being on the front page of today’s WSJ. Congrats too for grabbing $8.5 million in new funding!
I thought I’d look around and see what others are saying about the service. Here are some recent stories on klout:
- Who Cares About Your Klout? Do You?
- Targeting Consumers with Klout
- What’s online influence really worth? For Klout, $8.5M
- Twitalyzer and Klout (interesting perspective from the “competition”)
I expect such services will continue to improve. I’ll really be intersted when influence is combined with context. When Marketers can see whose is most influencial on specific topics (e.g. personal finance, home improvement, sports cars, web design, etc.)
Do you care about klout? Should you?