John Refford

Author's details

Date registered: January 9, 2010

Latest posts

  1. 2016: A Beer In Review — December 10, 2016
  2. How to Gain Organizational Buy-In for MarTech Investments — October 31, 2016
  3. Top Dreamforce 2016 Take-Aways — October 11, 2016
  4. Connect with me at Dreamforce #DF16, if… — September 29, 2016
  5. How To Amp Up Your Digital Marketing #CoolTools — March 11, 2016

Most commented posts

  1. Blog Technology: Disqus vs Livefyre — 51 comments
  2. 5 Marketing Technology stories you might have missed 12-17-11 — 10 comments
  3. @iamreff hat — 8 comments
  4. How to remember hundreds of passwords without writing them down — 7 comments
  5. is your klout score accurate? — 5 comments

Author's posts listings

Feb 10

Curated: ROI of Customer Experience INFOGRAPHIC

INFOGRAPHIC: Customer Experience is more than the latest Marketing fad. It produces results.

Feb 03

Results: “One Thought” for 2016

What’s on the mind of leading Marketing Technologists as we enter 2016? I asked them.

Jan 27

The Rise of the Omnichannel Advisor

Rise of the OmniChannel Advisor

What digital marketers in the asset managers will learn in the session at the upcoming Joint Distribution and Digital Summit in March.

Jan 17

Where is @iamreff?

Here’s where to find me in 2016.  I’ll be updating this as the year develops but here’s my event attendance plan: MFEA Joint Distribution & Digital Summit March 9-10, 2016 | St Petersburg, FL Otherwise known as MFEAJDDC (no, no it’s not) the Mutual Fund Education Alliance Joint Distribution & Digital Summit is THE PLACE TO BE …

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Jan 13

Marketing Technology Trends You Need To Worry About This Year

Share your thoughts on which marketing technologies you feel will drive change in 2016:

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