Tag: Social Media

Use Rockstar LinkedIn profiles to promote the Band

Most think of LinkedIn as a way to promote yourself, but actually it’s a flexible tool that also allows you to promote your brand or company too. In this Double LP set (ahem – two post series), I’ll show how you can use LinkedIn “apps” and “sections” to do just that. So Let’s Rock it! …

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5 Marketing Technology stories you might have missed 9-10-11

Here are 5 Marketing Technology stories you might have missed. 1. Only 1 in 10 smartphone users use a check in service like Foursquare / Gowalla [link] Interesting that 25% of Latino smartphone owners using geosocial services.  This matches up with their research showing that minorities use twitter more than whites.  Other Pew findings: only …

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Push Big Ideas Out. Draw Audiences In.

Where does Digital & Traditional Marketing intersect? Probably one of the biggest areas of confusion for marketers working to understand digital marketing is “how does digital marketing fit in with traditional marketing?”  Actually the questions don’t come that way they sound more like: Do we need a Facebook page? Does social media mean we should …

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5 Marketing Technology stories you might have missed 9-3-11

Too busy snacking on BBQ this Labor Day weekend to give a hoot about Marketing Technology? Enough of that! Here are 5 Marketing Technology stories you might have missed. 1. Pound-for-pound, Pandora ads now worth more than radio [link] On a phone call with investors and analysts after the stock market closed on Thursday afternoon, Pandora …

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Crappy Twitter username? Take your brand back!

  Obtaining a decent twitter username is becoming harder and harder as twitter grows in popularity.  All the good names are gone right? As a result you may find that your brand being represented by less than stellar Twitter handle.  Don’t despair. [warning]Put down the gun. We can get through this.[/warning] I’ve identified 7 elements …

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